
How I rebuilt my WordPress site without opening WordPress
No code, no wp-admin, no control panel: how my site was built, filled and debugged over a weekend by an agent, and why most of its 1,499 tool calls went on things I did not need.
22 min read
Head of WordPress at Hostinger
Product leadership for
I’m Head of WordPress at Hostinger, where I lead the product team behind the WordPress experience on more than six million sites. Lately that work is mostly AI: a builder that turns a description into a working site, and an agent that can operate WordPress from your own tools.

By the numbers
WordPress sites
Hosted on the Hostinger platform I lead product for.
WordPress products
Built and maintained by my team, up from one.
Installations
Across those eight products.
What I do
Blog

No code, no wp-admin, no control panel: how my site was built, filled and debugged over a weekend by an agent, and why most of its 1,499 tool calls went on things I did not need.
22 min read

WordCamp US ran Contributor Day as a hackathon. Five of us spent it teaching the block editor to expose its own actions as WebMCP tools, so an agent can edit a post live in the browser.
5 min read

Three days, eight people from eight countries, and a WordPress plugin that writes WordPress plugins — how the AI-Powered Plugin Builder came together at CloudFest Hackathon 2026, and where it ended up.
5 min read
Contact
WordPress products, AI and agents, the open web — or something else worth building. Email is the quickest way to reach me.